Word familiarize is the initial form of a verb that answers the question (what to do?). The main feature is soft sign, which is located immediately after the letter -t. Here's the word get acquainted relate to a third party, singular. This is a common verb form that ends in a hard letter -t, but there is no soft sign. Test question (what will it do?). These rules are well captured in the following sentences:
- You are obliged to familiarize yourself with the completed protocol. Otherwise, legal norms will be violated.
- Tomorrow they will be able to come to get acquainted with the local surroundings. The amazing beauty of this forest fascinates even experienced tourists.
- She listened carefully to the story of her friends, who already had the opportunity to personally become acquainted with Parisian life.
- While we were reading the book, my brother tried to look over his shoulder, thanks to which he also managed to become well acquainted with the story being described.
- After breakfast, two cars arrived at the agreed destination, as the specialists wanted to personally familiarize themselves with the situation at the site.
Only a thorough study of all the rules and examples will help in the future to avoid serious mistakes, due to which the final grade may be reduced. If you need to determine the correct option, please familiarize or get acquainted, then you should select the first option, where the letter -ь is present. Basic synonyms: introduce, get acquainted, get acquainted, get acquainted, get acquainted. The choice of the most suitable option depends solely on the offer itself. You can't use the word check out, since writing this verb without the letter -ь is unacceptable.
Key nuances
To logically present your own thoughts and ideas, you must master spelling standards. Familiarize is a common verb that is written only with the letter -ь. This option meets all the requirements of the Russian language. This word can only be written with a soft sign, since it is in the imperative mood.
What is it derived from?
In order for the student to understand where -ь came from in the analyzed word form, it is necessary to consider a specific word-formation chain. It is worth noting that the soft sign in the imperative form is necessarily preserved before -sya and -te.
Example sentences:
- Be sure to check out the list of work for this week. Otherwise, it will be difficult to achieve your desired goals.
- Before writing a review, please familiarize yourself with the object in its entirety. Experts have already completed the translation and left their comments.
- Please read the attached instructions before using the purchased equipment. Summary allows you to quickly find the section you need.
To understand how to write - get acquainted or familiarize, you need to refer to textbooks on the Russian language. The options described are correct as they relate to different forms one verb. To avoid making mistakes when writing, you need to ask a logical question about the word in order to find out whether you need to use a soft sign in the verb.
Which question does it answer?
A word can be written without the letter -ь, but only if it answers a question that does not contain a soft sign (what will it do?). This is a future tense verb. Eg:
- He will first read the text of the document and then sign it. It’s better not to offer him bad conditions.
- He will familiarize himself with the new font tomorrow. He needs to understand the difference so that the end result is a properly formatted article.
- After visiting an interesting exhibition, Maxim will get acquainted with the most exciting achievements of technology and science.
The word being studied with the letter -ь is an indefinite form of the verb, which is why you need to ask a question about it (what to do?). This example will necessarily have a soft sign in the suffix, since it is present in the test question. Example sentences:
- And what prevented Mikhail from familiarizing himself with the documents presented? This approach to work is simply unacceptable.
- She has not yet had time to familiarize herself with the list of upcoming events. Marina risks not being on time for the celebration.
- It is during the shift that you can familiarize yourself with the floor plan. All requests from experts are related to ensuring that employees are more careful and attentive.
More examples can be studied in specialized literature, where experts provide a detailed explanation for each sentence.
Basic Rules
In Russian, the imperative mood of the verb being studied can be written exclusively with -ь. In this case, you can find a lot of useful information in textbooks so that students can improve their literacy level and avoid making gross mistakes when expressing their thoughts in writing. To write a word correctly, it is necessary to consider the entire chain of its formation. Even in the imperative mood, the soft sign is preserved in absolutely all forms. Exactly educational literature allows you to figure out how to spell a word - familiarize or get acquainted.
The following examples will help you better understand this topic::
- Be sure to familiarize yourself with the basic rules of working in our program. Otherwise, funny situations may arise.
- Before you start writing course work, read all the requirements. Errors and deviations from the given topic cannot be excluded.
- If you purchased a new household appliance, be sure to read the instruction manual, as this will help avoid premature breakdowns.
The word being studied is a verb, and it also has a perfect form. This example is intransitive, reflexive, but the conjugation type belongs to classification A.
Morphemic parsing
It is this section that is responsible for the qualitative analysis of the word according to its composition. Morphemic analysis is based on the search and subsequent study of the constituent parts of the word. It's quite easy to do this analysis yourself. To achieve the desired results, it is enough to follow all the rules and requirements. Main 5 stages of analysis:
- Correctly identify the part of speech.
- Select ending. For modifiable words, inflected and conjugated, as well as for unchangeable words (adverbs, gerunds, certain adjectives/nouns, auxiliary parts of speech) endings are not provided.
- The basis must be defined. This is the simplest and most accessible stage, since to achieve the desired result you just need to cut off the ending.
- We need to determine the root. Finding a related word for the example being studied will help you avoid gross mistakes. In such a situation, the root will be obvious.
- At the final stage, it remains to find the remaining morphemes by selecting other words that were formed in a similar way.
Experts are accustomed to drawing up a plan for parsing a word, highlighting the root and stem. Traditional morphemic analysis with scheme and parts of speech (prefix/root/suffix). Composition of the word: prefix (o) + root (sign) + suffix (i) + postfix (t) + postfix (xia). The basis of the example being studied: “introduce”. Method of word formation: prefix-suffix-postfix.
If a student has difficulty identifying parts of a word, a universal morpheme-spelling dictionary can significantly help. It is more practical to use the electronic version. Special resources provide a huge morpheme dictionary of the Russian language, since it is this that will help students of any level of learning to analyze necessary word in online mode.
It is worth noting that the main part of any word is the root. This is where it lies general meaning, as well as the specificity of cognate words. But there are situations when examples have consonant and similar roots, but have meanings that differ from each other. In such a situation, you have to work not with words with the same root, but with homonyms.
Phonetic analysis
Using this technology, word parsing is performed in a very specific way, since the task itself is aimed at requiring the student to parse the word into individual sounds and letters. At the final stage, they compare how many sounds and letters there are in a particular example. The phonetic analysis plan looks like this:
- The first step is to spell the word correctly (from a spelling point of view).
- The example being studied is divided into syllables. It must be remembered that there are as many syllables in a word as there are vowels. It is necessary to indicate the stressed syllable.
- At this stage, the correct phonetic transcription of the word is indicated. To avoid common mistakes, you need to double-check all sounds involved.
- All vowel sounds (stressed and unstressed) should be characterized. A similar rule applies to consonant sounds (paired/unpaired, voiced/voiceless, hard/soft).
- After all the manipulations have been completed, all that remains is to count and write down the number of letters and sounds. It should be noted situations in which the initial number of sounds does not correspond to the number of letters.
In traditional phonetic analysis, sounds are written from top to bottom in a column, and each highlighted sound is enclosed in square brackets. At the final stage, you should write down the exact number of sounds and letters. Stress on the word in question familiarize falls on the third syllable. In this example there are 5 syllables (o-know-to-mi-tsya). The phonetic transcription of the word is as follows: [aznak`om"itsa].
Qualitative phonetic analysis words can be performed either orally or in writing. In the second case, qualified teachers recommend using different colors for writing consonants and vowels. Example: vowels can be written with a green pen, and consonants with a red pen. Similar rules can be used for transcriptions. It is mandatory to highlight the percussive sound and also place emphasis. If the oral method of parsing a word was used, you will simply have to point to a specific sound or letter.
Elementary sound-letter analysis of any phoneme is a simple process in the Russian language that allows you to learn more about the word being studied. If you follow the action plan, anyone can easily parse a word into sounds when faced with such a task for the first time.
Additional Information
In colloquial speech a person often uses the word get acquainted. But there is no such word in literary speech. In the Russian language, perfective and imperfective verbs are in great demand. Basic example sentences:
- They must familiarize themselves with every clause of the signed contract. You need to carefully study each point.
- We were not able to get acquainted with the innovations in the company in a timely manner. Against this backdrop, I felt awkward at the management meeting.
- To gain a thorough understanding of the complex pre-Islamic history of the modern Arabs, as well as the conditions that helped Mecca achieve its special position, it is necessary to turn to the work of the talented Gustave von Grünebaum. This person described in full the information important for humanity.
- Experts strongly recommend that you read the materials in this section even if the student has the ability to carry a laptop with him. In future topics, the professor is going to discuss many important examples.
- It will be possible to review the accompanying documents in more detail only after a few hours, when the experts will be ready to answer all the clients’ questions.
If students take a responsible approach to the study of linguistics, they will definitely increase their literacy level, and will also be able to accurately express their thoughts in writing.
Guys, we put our soul into the site. Thank you for that
that you are discovering this beauty. Thanks for the inspiration and goosebumps.
Join us on Facebook And In contact with
Each family member should have his own place in the house, which will serve as a refuge, a place of relaxation, where he can be alone. A comfortable chair, a table fenced off with a screen, a rocking chair, or a small house for children are suitable for this. We all need privacy from time to time, because it is very important for mental comfort. If the space of the apartment is very limited, a small corner will be quite enough.
Advice from Julia Morgenstern, an American expert on planning and time management
Organize the space in your home like a room in a kindergarten
Try to complete a certain stage of work during the playing of one song or album. For example, try to tidy up your bookshelves in the five minutes the song lasts. Or get your house in order while playing one disc.
It is important not to get upset and under no circumstances give up what you started if you were unable to finish on time. Just finish the rest during the playing time of the next song or disc. Believe me When your time is limited, you act faster, and music will give you more energy.
Follow the organizational triangle rule
Before you do a deep cleaning of your closet, take a photo of its contents. Look at the pictures carefully: are there enough shelves, how stable are they, is the cabinet space rationally divided into compartments, are additional storage systems, shelves, baskets, hooks needed, is there room for shoes. Perhaps things are clumped together due to lack of space or there is too much air between them?
If necessary, take the necessary measurements and redesign the cabinet. Nowadays there are many convenient accessories on sale for proper organization of space. If necessary, replace the cabinet with a more convenient one.
The better you plan your space before cleaning, the less time, effort or money you'll spend later correcting mistakes. After all, there is no point in cleaning if, having returned things to their place, you realize that it is inconvenient to store them there.
Tips from Donna Smullin Cooper, professional organizer and cleaning expert
Get your documents in order
According to the UK's Direct Marketing Association, every £1 spent on email marketing in 2015 generated £38 in return. Want to achieve the same results, but don't know how to write a letter to a client?Then use the bestsample letters to clients,which we have collected for you in this review.
How to write a letter to a client correctly
You think about your customers all the time, but it's not mutual. To capture their attention and get ahead of your competitors, you need to regularly remind yourself. Emails do this very well. According to the authors of the Pipedrive blog, there are several tricks that can work in your favor:
- Patience and more patience. Bring your potential buyer closer to the deal gradually by regularly sending him .
- Agree on strategy in sending letters to clients with the marketing department, so as not to be too intrusive and not to clog the client’s mailbox with repeated information.
- Use a CRM system. It will simplify the technical side of communication with clients and speed up work with mail.
A CRM system is a convenient program that helps keep records of clients and transactions, records all calls, and also helps to conveniently organize correspondence with the client. For example, the program integrates with an email service (you can connect an unlimited number of mailboxes) and allows you to save the correspondence history directly in the counterparty’s card. If a new client has written to you, you can create a deal card directly from the incoming letter.
Letters to clients: examples and ready-made samples
We have compiled a selection
business letters to clients,which you can take as a sample. All you have to do is add details to them.1. Are you writing to a potential client for the first time? Send this short message:
Letter subject: Perhaps you are our new client
Hello, [Name].
We [brief information about the company].
If this interests you, I am ready to discuss the possibility of cooperation. Let us know what time would be convenient for you to call.
[Signature]
2. Tell your potential client about your successful experience of cooperation with his competitors:
Letter subject: Keep up with your competitors
Hello, [Name].
We work successfully with [competitor of X and Y] V [field of activity] already [so much time] and together we achieved good results. You can find detailed information about them here [link to case/review].
We will be glad if you join us.
[Signature]
3. If you received contacts of potential clients at a business event, send themoffer lettersuchsample:
Letter subject: More about our company
Hello, [Name].
I hope you liked it too [event], and would like to thank you for your interest in [Company name].
I am attaching more detailed information about our company. I will be happy to discuss all your questions over the phone.
[Signature]
Reminder letters
4. Some time after sending letters to clients offering services or additional information remind yourself:
Letter subject: Is there something you want to discuss?
Hello, [Name].
I hope that you had the opportunity to read my previous letter and become more familiar with [additional information].
Do you have any questions or thoughts about my proposal? I will be happy to discuss them over the phone or in person. When will you have time for this?
[Signature]
5. If you can show the effectiveness of your proposal with numbers, then share them in letters to company clients. Facts convince better.
Letter subject: A few facts you might not know about [Company name]
Hello, [Name].
I recently sent you a letter about [Company name], and I think we could be useful [your company].
Our clients are seeing growth [specify indicators] when used [name of product and service]. We also offer [tell us about promotions] And [mention other great deals].
If you would like to know more details, please let us know and we will arrange negotiations by phone or in person.
I'm looking forward to your answer.
[Signature]
6. Offer clients a trial period or free samples. Buyers are more willing to make a deal if they test the product first.
Letter subject: Gift for your company
Hello, [Name].
A few days ago I sent you information about [the product's name] and now I propose to try it in action.
I have created/attached some guest logins/free samples/vouchers that can be used to access/receive [product or service]. Share them with your colleagues. It would be interesting to hear their opinion.
I will be happy to discuss everything in more detail over the phone or in person. I'm sure we can really be useful to you in [field of activity].
[Signature]
7. If you are not sure that you are corresponding with an employee authorized to negotiate, ask him to help reach the decision-maker:
Letter subject: I hope you can direct me to the right person
Hello, [Name].
A few days ago I sent you a letter about [company or product] and now I doubt that I came to the right address.
Is it you who makes decisions on the issue that interests me? If not, could you help me contact the right person at your company?
Waiting for your reply.
8. Use this text of the letter to the client if, after meeting with him, you want to inquire about his future plans:
Letter subject: Your plans
Hello, [Name].
Thank you for your time. Now I would like to know how you see further discussion of our issue.
If you are still interested, please inform us of your plans.
Waiting for your reply.
[Signature]
9. After meeting with the client, remind him of the following stages of negotiations:
Letter subject: Action plan for the near future
Hello, [Name].
Thank you for taking the time - today's meeting was very productive. Let me briefly remind you what we will do next:
[Date of]: I will send you [contract/full set of documents].
[Date of]: You will pass on your comments and wishes to me.
[Date of]: We will make all final changes and sign the agreement.
If you need to discuss anything before this date, please let me know.
10. Composesuchletter to client, if during the meeting he wanted to receive additional information:
Letter subject: Information on your request
Hello, [Name].
We were glad to meet personally with representatives of your organization. I promised to send you additional information about [question]- they are in the attached file.
Ready to answer any questions. Feel free to call me at [number] anytime or write to this address.
[Signature]
If the client does not contact
11. If the client does not answer the phone call , use the followingletter writing sample:
Letter subject: Couldn't contact you
Hello, [Name].
I wanted to discuss with you [question], but you are probably busy. Please call me back at [number] or let me know when it’s convenient for you so that I can call.
[Signature]
12. Didn’t get through to the client and left him a voice message? Complete it with the following letter:
Letter subject: Didn't get through to you
Hello, [Name].
I recently called you to discuss [question].
[Signature]
13. If a customer persists in not responding across all channels, they may have a lot on their plate. Use this template - even a very busy person can find a couple of seconds to answer:
Letter subject: Short answer required
Hello, [Name].
Unfortunately, I can’t contact you in any way. I assume that you are very busy or are no longer interested in our services.
Please indicate in your response letter suitable option answer:
- Please leave me alone!
- Too busy, write to me again in a month please.
- I will contact you myself.
[Signature]
14. If you want to unobtrusively remind about yourself, share with the client information that will be useful to him:
Letter subject: Helpful information for your business
15. If the client delays payment, remind him of this:
Letter subject: Delay of payment
Hello, [Name].
[Date of] I sent you an invoice by email. Payment has not yet been received, so please inquire if your finance department has received our invoice? If necessary, I will resend it. I expect payment from you within a week.
Thank you for your help.
[Signature]
These templates will save you time to actually communicate with clients. And to achieve greater effect, automate the creation and distribution of templates via . right now - it's free and only takes a couple of minutes.
When writing letters to colleagues, clients and partners, the question often arises of how to formulate this or that idea in a business style. How can we say that we don’t like something - or, conversely, that we like it? How do I report an issue or opportunity? How to invite the recipient to meet or call? How to mention possible sanctions?
It is for such a case that we have compiled a small dictionary of business phrases. Use it and your style will be quite formal and your wording will be varied.
|
Let's start with our goal |
We start with the recipient's interest |
|||
|
"Why did you come" |
Obviously |
"Streamlined" |
Problem |
Opportunity |
|
I am turning to you with a request for... Inform you…. I would like to inform you that... I ask (you) to allocate funds... I ask (you) to consider the possibility of allocating funds (authorize the allocation of funds, (give instructions on the allocation of funds)… Due to the emergence of new circumstances affecting the implementation of the project, I would like to agree with you on changes to the schedule (budget)…. Please provide assistance... I ask for your assistance in... I remind you (we remind you) about... Please eliminate the backlog (debt) |
I consider it necessary to discuss with you... I want (want) to agree with you…. We invite you to discuss and agree on future plans... I ask (you) to consider the possibility of assisting in the implementation of the project... I provide (you) information (information) about... I inform (you) about... Let me inform you about... I am contacting you in connection with... |
I would like to draw your attention to the difficult situation with... We are forced to inform... We would like to inform you about... We hereby notify (you) of... Authorized to inform... I consider it necessary to draw your attention to (draw your attention to...)... We are contacting you due to difficulties... We offer assistance in solving the problem... Knowing about your concern about the problem..., we are ready to offer a solution... As you know (the following is a description of the problem)... Guided by the interests of the enterprise, I draw your attention to... |
I am turning to you with an offer... I ask you to consider a proposal that will allow... We offer you a unique opportunity to increase your sales... We are glad (we have the honor) to offer (you)… We are pleased to announce the opportunity... We would like to draw your attention... We inform you about an extremely favorable situation with... and invite you to take advantage of this situation to... |
|
|
Specific actions |
I propose to approve 10/12/2013 as the planned date for completion of construction and make the necessary adjustments to the list of activities... Please instruct the company's finance department to allocate... and pay all previously received invoices for... I propose to entrust the ABC department with preparing proposals for organizing... I ask (request) your consent to….(Your assistance in…, Your instructions….) I earnestly (urgently, as an exception) request... We ask you to take (energetic, decisive, effective) measures to…. We demand that... take immediate action... Please clear the backlog (debt)… Please send your representative... |
|||
| Conclusion |
I assure (we assure) you of the effectiveness of this proposal and I count (we count...) Waiting for your decision … We are waiting for your decision so that we can quickly prepare the documents... We hope for a speedy consideration (full satisfaction) of our request (claim)… We hope that the issue will be resolved and we will not have the need to apply sanctions... We hope that the above arguments will convince you of... and we are waiting (we are counting on)... We count on your interest (indifference, active position on the issue, willingness to eliminate shortcomings...) and look forward to your suggestions... We are confident that your participation will significantly improve the situation with... and achieve... We thank you for your assistance and look forward to further fruitful cooperation... C ãîòîâíîñòüþ îòâåòèì íà Âàøè âîïðîñû… We will be glad to see you among our clients... |
|||
Additional wording
|
Greetings |
Farewell, the final formula of politeness |
|
Dear Ivan Petrovich! Dear Mr. Minister! Dear friends! Dear colleagues (partners)! Dear...! |
With (deep, abiding, extreme) respect (honor)… With gratitude (appreciation) and respect... With wishes for success (all the best)…. Looking forward to fruitful cooperation... |
|
Opening phrase – for responses to requests |
|
|
Thank you for your interest in (you showed in ....) In response to the request we received about... we inform... We confirm receipt of your order from... (on...) and inform.... In accordance with your request (instructions), we inform (provide an opinion)… In continuation of our correspondence about... we are sending you an offer... |
|
|
Gratitude |
|
|
Sincerely (on behalf of..., on behalf of...) thank you... We express our gratitude (appreciation)… With sincere gratitude we inform... Thank you...We would like to thank... |
|
Download our “dictionary” and use ready-made wording!
|
Mention of sanctions |
|
We will have to: apply to the judicial authorities (court) initiate legal proceedings refuse further cooperation review plans (conditions) of cooperation raise the issue of penalties (termination of cooperation and search for a new supplier) raise the question of the feasibility of further cooperation resort to the sanctions provided for in the treaty declare our intention to seek (demand) ... declare disagreement with the facts... I am writing to you - what more? What more can I say? Have you ever thought that many commercial offers can be easily related to famous phrase from Tatiana's letter to Onegin?! Yes, yes... Some “compilers” of the proposal sincerely believe that the very fact of writing and sending the result of their work should explain to the recipient the essence of the proposal. But times have long changed. As, however, the attitude towards the letters themselves has changed. Remember, if earlier letters were received with delight, they were always read, carefully stored, then the situation looks different today... A colossal information flow, tons of letters and commercial offers, most of which are not even opened. Recycle bins have become the most commonly used “item” during mail receiving and sorting. Paradox! The number of letters has increased, but the desire to open them has sharply decreased. Moreover, to a truly critical norm, which already borders on the “0” mark - with isolated cases (those when a VERY hot offer arrives). But that's not all... It is truly surprising that even those lucky ones who managed to “break through” the thorns of reluctance to open a letter fail from the first lines of reading by the addressee. It's a shame. Such a difficult path of passing the CP from the creator to the recipient suddenly ends at the very beginning of reading. Although, should we be surprised?! After all, the “sabotage squad” of clichés, blurry data, wateriness, mooing, ornate phrases works regularly for the benefit of regular replenishment of the trash bin. Alas! We cannot connect our charm, facial expressions and gestures to written speech business man, confidence of voice presentation. So, let's take the situation into our own hands and, using real examples of proposals for cooperation with a company, we will expose the “saboteurs” who are conducting active subversive activities from the very first lines of reading the CP. 10 phrases with which you should not start a commercial proposal1. The company presents to you...The _____ company is proud to present to you this winter's most anticipated new product on the market of electronic goods and touch devices, fashionable clothes and accessories_____! Starting a commercial enterprise with the presentation of new products is not a very good move (especially for cold commercial enterprises). Are you sure that the client is aware that the product being offered is vital for him?! What makes you think that the name of some “debutant”, which means nothing to him, could interest him at all?! 2. Proposal for cooperation for…Cooperation proposal for interior salons, designers and architects! Tell me honestly, don’t you have any unpleasant feelings with the word “cooperation”?! Facelessness, perhaps associated today with obsession. One of the most lethal phrases at the start of a CP is a frontal attack, and with the help of an empty bucket. Plus, there is a mass effect (the addressee is not the only one, but one of many). 3. Our company is…_____ is a dynamic, constantly developing company. Individual scheme of work with the client, fast and convenient courier delivery... Aerobatics! This is 5 points on a five-point scale of ignorance in drafting CP. Who is interested in your company now, besides yourself?! The client cares about his benefit, not your capabilities. Who would read a list of still very dubious merits of a company unknown to him? 4. We invite you to familiarize yourself with our offer...The _____ company expresses its gratitude and invites you to familiarize yourself with the commercial proposal. An absurd expression of the opening thought. Appreciation is, of course, a good thing, and it works with a certain approach. But the offer to familiarize yourself with the proposal is confusing. Please tell me, why not, in this case, offer to get acquainted with the specifics (with the essence of the CP itself, for example, with specific numbers that will interest the recipient)?! 5. The company provides services...Organization _____ provides services for the supply of cedar seedlings and other planting material for landscaping adjacent areas. Surely the recipient will be sincerely happy for your organization, but excuse me - what does his attention have to do with it?! What makes you think that the direction of your activity written in detail, and at the very beginning of the CP, should intrigue the client, forcing him to put everything aside in order to read it to the end? 6. We are interested...We are interested in reliable partners and regional dealers. Starting a commercial offer with the pronoun “WE”, you can no longer continue further drafting, but immediately “bury” it by clicking on the “Delete” button. C'est La Vie! The recipient of the CP certainly doesn’t care what your company is interested in. 7. The company welcomes you...Welcome to the company _____, the official dealer and supplier of the legendary LLC _____ for the extraction of natural table water of underground origin. Not the worst option with which to start a commercial proposal. A soft and unobtrusive greeting, sometimes it is quite acceptable. But! Why is so little attention paid to the client? Many CPs are so selfish that from beginning to end they can only consider the “advantages” of the sending company. Try to avoid selfish opening statements. 8. Dear future partners...Dear colleagues and future partners! We offer a new service that will undoubtedly interest you. Isn't it too self-confident?! What did you understand from what you read?! We are absolutely NOTHING. Someone is offering us something. And for some reason this someone is sure that we need this something. You'll break your tongue while you're speaking. About the same “brain explosion” occurs in the head of the recipient, who will read such faceless and watery surfaces. Why bother?! Put this KP in the trash! 9. Trust us...Entrust us with preparing and holding a holiday for your company. As they say, right off the bat. Starting with a request rather than a specific proposal is a risky and mostly disastrous move. It is not advisable to openly ask for “trust” on the part of the client. He should automatically form this feeling after studying your proposal. 10. Our company uses...The Innovative Marketing Agency _____ applies complex marketing research and deals with complex consulting projects that ordinary companies do not undertake - specially developed methods and individual solutions require high professionalism and extensive experience. In our opinion, comments are unnecessary here! A reasonable question arises - what is the right way? Where then should the compr. begin? It's simple. The beginning of a commercial offer should clearly and concisely reflect the benefit of the recipient, and not goods, services, or worse, the “format” of the work of the sending company itself. Of course, there is no single template for creating an effective CP. But there are certain rules, following which you can get closer to achieving the desired results. And one of these rules says: Initially, the CP needs to be focused on the client - on his needs, interests, problems, hobbies, tasks, dreams. P.S. We know exactly where to start. That is why the commercial offers we have developed produce results and do not replenish wastebaskets. |